Our Brands

Redken - 5th Avenue NYC

BEAUTY POWERED BY SCIENCE

Beginning in 1960, Redken revolutionized the professional salon business by introducing the concept of protein reconditioning. Based on evidence that hair is composed primarily of proteins, and can absorb topically applied proteins, Redken developed new protein based products. Salons were suddenly able to condition hair internally and for the long-term rather than solely camouflage damage.

Redken soon began to develop patented protein technologies and now holds over 60 global patents on products and ingredients. In fact, Redken’s two latest patents for protein technology are the basis for our haircare and styling lines.

Patent #6,015,574 was issued for Redken’s exclusive Interbond Conditioning System. An integral part of Redken’s haircare collection, it provides simple solutions to specific needs by carrying highly specialized ingredients to the hair. These ingredients help transform the hair’s inner structure while dramatically improving its outer appearance.

Patent #6,013,250 was issued for Redken’s new 3D Repair Complex, which is in the EXTREME line of haircare products. Delivered by the Interbond Conditioning System, the 3D Repair Complex includes proteins, ceramide and natural lipids to help provide internal strength, cuticle reinforcement and protective resurfacing to distressed hair.

And for the future...
Redken’s commitment to formulate scientifically superior products for the global salon community continues, and as we forge ahead in the millennium, our awareness of fashion, street trends and modern hair needs will only enhance our scientific strength.

Kenra Haircare

For more than 50 years, Kenra has been formulating and producing hair care products in their own laboratories and facilities using only the finest ingredients. Kenra is a privately held company, and they take great pride in their approach to doing business. While Kenra is constantly moving research and development into the future and working to discover innovative ingredients and results, their approach to doing business has not changed: Kenra provides personalized support to their customers, treat every customer with the highest regard, create and formulate high performance hair care products, and they execute programs for salons that build customer loyalty.

Modern Organic Products

Modern Organic Products are designed to provide modern, simple and natural solutions for the cleansing, treatment and finishing of all hair types. The inclusion of organic and food-derived ingredients provides nutrition for healthy hair and scalp as well as protection from environmental elements.

We’ve learned that you can feed your hair just as you do your body. Food provides nutrients to quickly and effectively nourish and restructure hair, restoring it to a natural state of health. MOP’s vision of modern organics reflects a movement to smarter lifestyle choices — choices that respect our earth and it’s future; choices that promote good health and well-being.

Keune Hair Cosmetics

Keune stands for elegance, creativity and the contemporary hair look. Keune products and treatments are only available to consumers from professional hairdressers. In conjunction with hairdressers, Keune develops hair products and services for hairdressers and their consumers.

One of Keune’s showpieces is Keune Tinta Color, a very successful product that has made the company well-known the world over. In addition, Keune’s product image is very recognizable with black-silver packaging and perfect product performance for all product lines. Keune is really an elegant element in all professional and exclusive hair studios.

Keune’s policy reinforces its position as a line that sets the standard for “the Art of Hairdesign”. All Keune products are developed and manufactured in the company’s laboratory and factory in the Netherlands.

Graham Webb

THERMACORE COMPLEX

All Graham Webb products contain U.S. patented Thermacore Complex. Thermacore Complex is a remarkable blend of three conditioning and moisturizing agents: panthenol, allantoin and myristyl alcohol. Each ingredient is essential to produce the stateof- the-art, heat activated, conditioning chemistry that helps bring damaged hair back to its fullest, healthiest and most natural state. PANTHENOL is a vitamin B5 derivative with tremendous moisturizing properties to help repair, thicken and strengthen damaged hair. ALLANTOIN is well known for its moisture content, water binding capabilities and ability to maintain softness. MYRISTYL ALCOHOL is a conditioning emollient derived from coconut, which serves as the binding vehicle for the entire complex.